Where these numbers come from.
Every figure on the home page is defined here: what was measured, over what window, across which practices, and what would prove it wrong. If a figure below is not a median, it is marked.
last updated · 2026-03-02The cohort
214 practices that ran StarRep continuously for at least 180 days.
2025-01-01 to 2025-12-31.
Mortgage, real estate, wealth and advisory, legal practice.
Practices with fewer than 90 days of pre-StarRep review history, practices that changed Google Business Profile during the window, and trials that did not convert. 41 accounts were excluded on these grounds.
+3.1x
review volume
first 90 days vs the 90 before
not median — see below
Definition
The ratio of reviews received in the first 90 days on StarRep to reviews received in the 90 days immediately before.
Population
214 practices. Practices with zero reviews in the prior window were excluded, because the ratio is undefined.
Window
Per practice: 90 days before activation, 90 days after.
Statistic
A ratio of medians, not a median of ratios — which is why it is flagged. The median of per-practice ratios is +2.7x. We publish the more conservative construction alongside it here.
What would falsify it
A recount showing the median practice below +2.0x, or a material share of the cohort at or below 1.0x. 14 practices in the cohort were below 1.5x.
4.9
median rating
up from 4.4 at signup
Definition
The practice’s Google Business Profile star rating at day 365, compared with its rating on the day of signup.
Population
All 214 practices.
Window
Signup to day 365.
Statistic
Median across practices, of the practice-level rating.
What would falsify it
A median at or below 4.5 on recount, or evidence that the rise is driven by a subset of practices with unusually low starting counts.
11 min
median response time
down from 4 days
Definition
Elapsed time from a review appearing on the profile to a reply being published, measured per review.
Population
198 practices — 16 had no reviews requiring a reply in the window.
Window
The full year. The "4 days" comparison is the same measurement over the 90 days before activation.
Statistic
Median across all replies, not across practices. The mean is 3h 41m, pulled by weekend arrivals.
What would falsify it
A median above 30 minutes on recount, or a finding that unanswered reviews were excluded rather than counted. Unanswered reviews are excluded from the median and there were 312 of them.
0
advertising violations
across 214 practices, 1 year
not median — see below
Definition
Regulatory findings, enforcement actions or examination citations reported to us by a practice in the cohort and attributable to content published through StarRep.
Population
All 214 practices, self-reported plus anything we became aware of independently.
Window
The full year, plus 90 days after it for late-arriving findings.
Statistic
A count, not a median — which is why it is flagged. It is bounded by what practices told us: we cannot observe a citation a customer did not report.
What would falsify it
A single attributable finding. One report would take this figure to one, and we would publish it here before we changed it on the home page.
WHAT WE DO NOT CLAIM
No causal claim. These are observed changes in practices that adopted StarRep, not the result of a controlled trial.
No guarantee. Nothing here is a projection of what a new practice will see.
No claim about ratings we did not measure. Review volume and rating on Google Business Profile only.
ENDORSEMENT DISCLOSURE
The testimonial on the home page is from Ray Okonkwo of Bayview Lending. He received nothing of value for it — no payment, no discount, no free or extended service, and no other material connection to SocialTrend.ai beyond being a paying customer. The quote is reproduced unedited and is used with his written permission, which is held on file. The review counts he states are his own.